How To Sell Tech Power Hour - Creating Content

Your customers want more than a price from you - they want your experience, your advice and your unique perspective around the problems they are trying to solve.

In this Power Hour I will lead you through a 60 minute coaching workshop where you take an idea relating to your customer's industry challenge, and draft up a drawing to explain that idea, followed by a first pass at a blog post that also explains the concept.

You'll then be able to take both of these to your marketing department to ask for their support in refining and publishing for you to use in you sales conversations and meetings.

Published content elevates your customer relationship from salesperson to coach.

The Power Hour series is not a normal online course that you have playing in the background. You will be doing some work and you'll get an outcome!

The session flows like this:

• 5 minutes: Introduction
• 10 minutes: Topic background
• 5 minutes: Task introduction
• 15 minutes: Working Session #1
• 5 minutes: Check In
• 15 minutes: Working Session #2
• 5 minutes: Wrap Up

What you will need:

• 60 minutes with no distractions (early morning, evenings, weekends)
• Ideally a second screen but not essential

This is exactly the framework that I use in my own career developed over 20 years of selling tech and cloud products and services to companies from SMB to Enterprise, direct and via channel partners.

Note: This is a pre-recorded power hour session that I'll be guiding you through - so you can complete it when you want and as many times as you want.

My promise to you:

After these 60 minutes you will have one graphic and one draft blog post to share with your marketing department.

Why a power hour?

As a salesperson I like my own learning to have three things:

• I want to learn from other salespeople - people that are dealing with the same challenges, making the same calls, building the same plans.
• I want to learn in quick bite sized chunks - no four day negotiating workshops
• I want to use real examples from my own pipeline - no theory

If you like to learn in the same way then you will love the Power Hour series.

100% refund guarantee: If after 60 minutes you have followed the working sessions and do not have at least one drawing and one draft blog post with then I'll provide you a 100% refund - no questions asked.